Quantcast
Digital

London hotel holds Valentine’s Day promotion via Twitter’s Vine app

Excerpt from BigHospitality

Feb 11, 2013 11:03 am

Skift Take

Many hotels are overwhelmed with the current selection of social media platforms, but experimenting with new mediums will pay off in the long run even if the buzz on new products dies out quickly.

— Samantha Shankman

Free Report: India Tourism Insights Report

Free Report: The Megatrends Defining Travel in 2015

With Valentine’s Day fast approaching, hotels,…are looking for innovative ways to market their business but one hotel believes its campaign is truly unique – it is testing brand new Twitter video app Vine.

The Cavendish London has launched its #ValentineVine competition to win a romantic break for two at the hotel… Twitter users are asked to download the Vine app, if they don’t already have it, and record a romantic video before sending it to the hotel’s Twitter account – the one judged to be the most romantic will win the prize.

Read the Complete Story →

Tags: , , ,

Next Up

More on Skift

6 Aviation Trends We’re Tracking at Skift This Week
American Airlines CEO: It’s Not the Same Old Airline Business Anymore
6 Digital Trends We’re Tracking at Skift This Week
How Business Travelers Can Benefit from Hotel Loyalty Programs