The Wi-Fi rollout comes some time after its international competitors, which is likely why Aeroflot is starting with long-range aircraft in its efforts to attract flyers and boost customer satisfaction.
Aeroflot will begin to install wireless Internet in its jets this year as part of its wide-ranging program to improve service, the state-controlled carrier said Thursday.
The company will provide Wi-Fi on 26 of its long-range aircraft by the end of 2013, including 22 Airbus 330 jets and four Boeing 777s, it said in a statement. Wireless Internet will appear on 15 of those aircraft in the first quarter of this year.
“Our goal is to make Wi-Fi available on all long-range aircraft,” Aeroflot chief executive Vitaly Savelyev said. “The program to be implemented corresponds with two key elements in our strategy: introducing state-of-the-art technologies in all areas of the company’s activities and joining the elite of the world’s airlines in terms of the quality of services.”