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American Airlines’ new designs
American Airlines confirmed its new logo and livery designs this morning. Here’s what Twitter users think:
Storified by Jason Clampet · Thu, Jan 17 2013 08:44:24
Already wags are wondering if the inspiration for @AmericanAir’s new look came from Havana: http://bit.ly/10h2Q5EDavid Koenig
@brianmacco @AmericanAir Love it. I really do.Mark Sims /designer/
More on @AmericanAir’s new identity/livery from @FutureBrand http://ow.ly/gTNxc Very much looking forward to @ucllc’s post…Aaron Gage Lewis
Today it happened! American Airlines unveils new livery and corporate identity http://brandingsource.blogspot.com/2013/01/new-logo-american-airlines.html created by @FutureBrand #newamericanThe Branding Source
MBLM is proud to be part of the FutureBrand team that led American Airlines brand modernization program. Check it out http://bit.ly/WihF2bMBLM
The new @AmericanAir logo is a missed opportunity to inject a storied heritage into the brand and recapture the lost romanticism of flight.J.B. Chaykowsky
@AmericanAir No it doesn’t. It’s just ugly. You fixed the ONLY thing that isn’t broken about your airline
Joel Spolsky
@AmericanAir livery looks like #OneWorld partner #LANTAM @Heather_Poole @skiftnews @CarnivalCruise @LANAirlinesUSA @TAMAirlines @APEXmaryMichael Wm. Denis
@GomezJames @AirlineFlyer @TNRomero @AmericanAir Yes sir, I really do like it. American is daring to be different. Good on them.Mary Kirby
it’s like putting lipstick on a pig…you still have no legroom and old planes, AA. http://on.mash.to/13HAUrnlauren drell
American Airlines changed their logo. and its horrible.J.B. Chaykowsky
.@petchmo I understand that @AmericanAir name stays in a merger. But the @USAirways team may have different ideas. I’m just sayin’…Benet Wilson
Wish @AmericanAir would spend less on paint & Vangelis videos & more on partnering with @AwardWallet & MySeatfinder http://bit.ly/XcQtR5Ron Lieber
It’s growing on me, the new look. It’s strong, POWERFUL! It says don’t F with me. It says out of my way. Find me a gate – NOW! @AmericanAirHeather Poole
I quite like the new livery #notducking RT @jonostrower: So, uh, what do you think of the new AA colors? #ducksDarren Booth
Good God, American Airlines. What have you done? http://skift.com/2013/01/17/american-airlines-redesign-launching-today/ (I liked United’s tulip logo, but this seems way worse.)Rob Pegoraro
@goMarielle @AmericanAir they’re unveiling a new logo. Repainting the planes is nice, but I would be happier to see the DOT numbers improve.Christopher Elliott