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Despite stalled growth in China, Brazil and Russia, a wave of newly middle-class travelers from the BRICs and beyond will start visiting international destinations in the coming decades — dwarfing the numbers we’ve seen thus far.
Antithesis to hotels’ digital efforts to introduce Wi-Fi and iPads, these libraries offer guests a momentary digital detox and another reason to pick up a drink from the hotel bar.
Hotels in New York, Dallas, Chicago, London, Philadelphia and even a Caribbean resort are increasingly making books a vital part of their atmosphere.
It’s all about engaging guests so that they linger, which raises the odds that they’ll eventually order something from a hotel bar or restaurant, he says.