Digital Booking Sites

Parking spaces are the newest commodity to be bartered in the sharing economy

Excerpt from Slate

Dec 27, 2012 9:32 am

Skift Take

Parking Panda’s success is reliant on growing a critical mass of users that offer enough spaces to make the service useful and enough cars to make it profitable.

— Samantha Shankman

Evolving Strategies in Travel Ad Tech and Bookings

Evan Jackson  / Flickr.com

A panorama view of a parking garage in downtown Boston. Evan Jackson / Flickr.com


Parking is one of the most vexed commodities in modern American life…Fixing it is going to require better policies, but it also needs a healthy boost from the private sector. Into the breach steps Parking Panda, launched earlier this year in Baltimore and now available in many cities. It is a simple way to rent out some of those unused spaces.

… A single space in a driveway or backyard is hardly worth marketing, but if an online service can drastically simplify the discovery process, then suddenly “hidden” parking capacity can be unlocked. With Parking Panda, a spare space or five can become a small extra revenue source.

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