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Who’s spending money in travel advertising this winter?

@rafat

Oct 24, 2012 10:42 am

Skift Take

Print advertising in travel is a fading art, as everyone moves to more interactive mediums, so good to be reminded of venues that still pull enough advertisers in the category.

— Rafat Ali

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Advertisement from Norwegian Cruise Lines.


New York magazine, the chronicler of the zeitgeist of a certain bi-coastal set, has come out with its winter travel issue this week, and it is instructive to look at all the travel advertisers spending money in the issue to see who’s gearing up for larger spend during winter. Print ad spend in travel is decreasing as a category as brands move to digital and social in all formats, so the ones left promoting their brands in print surely mean business. And NYM is among the premier venues for such brands.

Aria Las Vegas

 

Norwegian Cruise Lines

 

(see above)

Atlantic City’s Do AC campaign 

 

Delta

 

JetBlue Getaways

 

JetBlue

REI

 

Sea Island

 

Loews Hotels

Waldorf Astoria

 

Emirates

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