Quantcast
Rooms Hotels

Top 10 most-searched hotel brands by Chinese travelers

Excerpt from USA Today

Aug 27, 2012 11:24 am

Skift Take

Western hotels that were the first to enter China in the mid-1980’s are reaping the greatest benefits as seen by the Sheraton’s and other Western brands’ popularity in online searches.

— Samantha Shankman

Free Report: The State of Chinese Outbound Market Travel

Free Report: The State of Student Travel

Which hotel brands excite online Chinese travel shoppers the most?

Sheraton, followed by Hilton and Shangri-La, according to a new study of most-searched hotel brands from people on mainland China highlighted by CNNgo.com.

The report – released by Digital Luxury Group, a Geneva-based luxury market research firm – was based on an analysis of 170 million Internet searches between January and March, CNN reports.

Read the Complete Story →

Tags: , ,

Next Up

More on Skift

5 New Travel Startups for Solving Booking, Logistics Struggles
All Videos From the Skift Global Forum Are Now Available For Viewing
Amazon Travel’s Real Challenge to Leading Booking Sites
Free Webinar: How To Use Twitter To Increase Travel and Tourism