Digital

Consumer travel mega-site-in-waiting Hopper raises $12 million more second round

Excerpt from GigaOM

Aug 15, 2012 7:59 am

Skift Take

Destination discovery/planning tool is a startup minefield & few have cracked it. Hopper’s goal of using Big Data to catalogue travel flight and destination data is ambitious & admirable, though they’re taken a lot of time and money for it.

— Jason Clampet

Evolving Strategies in Travel Ad Tech and Bookings

Consumer travel startup Hopper is still in the process of trying to catalog all the best travel data on the internet, and it’s getting another big chunk of change to do it. On Wednesday, the company announced it has closed a $12 million Series B round of funding from OMERS Ventures, with participation from Brightspark Ventures and Atlas Venture. Derek Smyth of OMERS will join Hopper’s board.

EyeForTravel: Hopper’s travel-oriented search engine allows users to discover destinations and products using only keywords. Hopper is applying cluster computing techniques to build the world’s largest database of travel information. The company is using Machine Learning, NoSQL databases and Big Data processing to transform raw web pages into structured and organised information, enabling a faster, more complete, and more flexible search than traditional travel sites.

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