Quantcast
Transport

How IndiGo escaped the blues: Secret of India’s Southwest

Excerpt from The Hindu

Jun 30, 2012 11:49 am

Skift Take

Fascinating story in the Indian aviation market, with shades of Southwest Airlines. Can Indigo replicate its success in the international routes it is now rolling out?

— Rafat Ali

The Latest Intelligence on the Travel Industry

Free Report: India Tourism Insights Report

Pic by NA.dir

In the troubled Indian aviation market with Air India and Kingfisher tottering along, right now, there is just one player who is scoring all the goals; the only airline making profits even as competitors flounder with frozen accounts, grounded planes, and massive losses. That player is IndiGo.

With a clean business plan, the airline then concentrated on the basics — on-time performance, clean aircraft, and good onboard service.

Read the Complete Story →

Tags: ,

Next Up

More on Skift

Analysis: Priceline and Expedia Trying to Figure out What Works in China
Complex Airline Loyalty Programs Breed a New Crop of Travel Consultants
New Trends Report: Evolution of Local in Hospitality in 2015
Free Webinar: Strategies to Build Better Guest Relationships