That’s according to this year’s annual SITA IT Trends Survey 2012. Airlines are clear on the increasing importance of mobile phones to communicate with passengers and enable them to purchase tickets and ancillary services, track baggage, and a number of other functions. Mobile devices and social media are seen as key enablers in airlines’ drive towards greater personalisation of service.
More Stories Below ▼
Trend Report 1 month ago
Sponsored This content is created collaboratively with one of our sponsors. 2 days ago
Trend Report 3 weeks ago